Why does Instagram look like TikTok?
According to TechCrunch, Instagram is experimenting with full-screen vertical home feeds. Upon opening the Instagram app, users immediately see vertical content meant to “bring video more front and center.”
What does this mean for our clients? We are now only producing videos for our client's social media.
But what if you are not one of our clients? How could you do this yourself? Here are our favourite resources to help you create videos for social media.
Canva
We absolutely love Canva and happily invested in the pro model. It gives you more features and it's really easy to use. Canva is so good we no longer use any of our mobile apps to create content.
Canva is great to drop in still images to create videos. They have a ton of videos on YouTube to teach you how to use Canva as well.
Luman5
Luman5 is what we use to pull imagery and text from written blogs on your website. You can add and drop-in keywords as well that will help you become easily found on Google. It's a win-win! You already created the content and you can easily create videos.
As for learning Luman5, they have a library to help you learn how to use all the mechanics step by step.
If Social media has proven anything it is unpredictable. Since Instagram is all over the place and in my opinion unstable I would suggest the following platforms to consider:
- TikTok
More to come in the upcoming weeks and new strategy ideas.
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